A New Fashion Exhibition

(or 'Sushka and I')

 

A special opportunity came my way: to create without limitations, to make something from the heart without overthinking cost considerations and pricing. A few months ago, the phone rang, and on the other end was a dear friend who is also an artist I greatly admire. It was Nona Chalant, and she had wonderful news to share.

Zeev Engelmeier, known as 'Shushka', photo: Nona Chalant
Zeev Engelmeier, known as 'Shushka', photo: Nona Chalant


"It has to be avant-garde, larger than life," Nona told me during that exciting phone call about a month ago. She spoke to me about the amazing opportunity she had received, her wonderful initiative to organize a fashion show and exhibition sponsored by the Tel Aviv Municipality, right here, by our side, at Beit Ha'ir in Tel Aviv.

At first, it was a little intimidating. But after the initial paralysis and overcoming the fear, I sat down to think about what I really wanted to create, just from the heart. Then, my hand began to sketch, and I was once again overwhelmed by that immense excitement I had felt before when working on my final project, and even when I created my very first collection. It was that feeling of true freedom, allowing my biggest ideas to come to life.


A sketch from my sketchbook
A sketch from my sketchbook


I thought about creating a kind of BLOW-UP (a massive scale enlargement) of the technique I work with in my design line. I wanted to work with new materials and in new sizes, and that’s exactly what I did.

After sketching, I moved on to draping on a large scale. As always, I love to start with paper. The initial work with paper helps me build a large, avant-garde, and more unique silhouette, and it also allows me to experiment with a cheaper material in the first stage—which not only frees up creativity but is also more economical and environmentally friendly.


A peek into my studio. Sampling with paper, which for me is the beginning of every design process I go through

A glimpse into my studio. Draping with paper, which serves as the starting point for every design process I go through.

Then, I moved on to working with fabric, and created the initial pattern using computer-controlled laser cutting.

You’ll be able to see the final result very soon, in about two weeks. On December 22, 2016, an alternative and unique fashion show called "Shosh Couture" will take place at the "Beit Ha’ir" in Tel Aviv. It will be inspired by the exhibition "The Upside-Down Land" by artist and creator Zeev Engelmayer, also known as 'Shoshka,' and will be curated and produced by Nona Shalant. 15 Israeli designers, including myself, will present 15 different avant-garde fashion looks at this one-of-a-kind event. The unique pieces will be on display at Beit Ha’ir until the end of the exhibition.

And until then? We’ll wait patiently :-) In the meantime, here’s a small and special sneak peek of what’s to come:


A close-up of the tual (trial model) that just came back from laser cutting
A close-up of the trial model that just came back from laser cutting

Leave a comment

Please note, comments must be approved before they are published

This site is protected by hCaptcha and the hCaptcha Privacy Policy and Terms of Service apply.